Bhubaneswar: The higher education department of Odisha has asked all colleges in the eastern Indian state to use social media to reach out to students and parents.

“As you know, social media such as Facebook and Twitter has reached every nook and corner of the state. It is very popular and used by young people and students. Therefore, higher education department is planning to reach the students, parents, citizens and colleges through social media,” said higher education additional secretary PK Das in a letter to heads of all higher secondary institutions, recently.

The department wants all junior, degree, Sanskrit, vocational and autonomous colleges to open Facebook pages and Twitter handle, reports updateodisha.com.

The government has also directed the college officials such as admission-in-charges, validation team members, data entry operators, help desk-in-charges and college students to open accounts on the social media.

Recently, the higher education department has opened its Facebook page (www,face-book.com/dheodisha) and Twitter handle. It has requested people to like the Facebook page and follow the Twitter handle.